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lterea

LIVE THE STORY

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FROM STORYTELLINg

TO STORYLIVING

We are Alterea, an award-winning immersive experience  design  company leading the transition from storytelling to storyliving. We believe passive entertainment is a thing of the past. Young adults are not satisfied sitting on the sidelines. They want in on the action. They want to be heroes of the story. With Alterea, everyone has the opportunity to become a hero.

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mission
mission

Alterea experiences foster connectivity, collaboration, curiosity, and co-authorship through live, immersive gaming and interactive theatre.

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vision
 

We envision a world of explorers and change-makers who live their stories boldly.

vision
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purpose

We exist to show how everyone's personal story impacts our collective experience.

purpose
 
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OUR  Projects

From Harry Potter-themed wizarding tournaments to multi-pantheon godly reunions, we build worlds that are rich in detail and history. The guest is always at the center of our experience, creating fun events that attendees want to dive into  again  and again.

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Building alternate realities

Concept  1

Design   2

Production   3

Event   4

Takeaways 5

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the alterea experience

Each Alterea experience starts with a simple narrative. As the project develops we add layers — characters, interactive games, theater, design, backstage production — to bring our story to life.  When people absorb narrative in books and movies, they imagine 'what if' they were in that situation - we remove that 'what if' and give people the opportunity to be heroes of their story.

Who we are

Between our teammates and advisors, we have decades of experience creating landmark themed entertainment attractions.

Our 27 team members have 4 published articles on immersive entertainment, have been featured on platforms such as Thriveglobal and Authority, and have produced multimillion dollar projects with UNICEF, Museum of Ice Cream, South by Southwest Westworld, Harry Potter Traveling Museum, and more.

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The BUZZ

ABOUT alterea

The Struggle to Define Agency in Immersive Entertainment

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Themed Attraction

USC Students' Project to be Featured at SXSW

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Annenberg Media

From Storytelling to Storyliving

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Valence Digital

SXSW Student Innovation Award Finalists 2020

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SXSW

Why you should find someone to whom you're accountable

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Thrive Global

Castles, Kingdoms, and (No) Common Man

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